Producing quality content is no longer enough to qualify as a relevant source to the public. To get your site running on Google, you’ll need to register it on the search engine so that it can include your content in public searches.
The process is simple; just follow the 3 steps below:
- Go to Google in the special area to include your URL.
- Fill in the URL field with the address of your site and click the Add URL button. The comment field is not required.
- If your site meets Google standards, you’ll receive a message of approval of the process and your disclosure begins to gain power.
Types of Traffic You Can Generate for Your Website
Attracting traffic is the main goal of a publicity campaign. However, there are several types of traffic that you can generate for your site. Understanding what each of them represents and how they come to you can help you structure your planning better.
Best known among all, organic traffic is attracted to the practice of ranking techniques in search engines, especially SEO.
When a user searches on Google, for example, sites that appear right on the first page are the ones that most attract this type of traffic, since they are found more easily by visitors than content that is ranked lower.
Reaching the first few pages in search requires extremely high-quality content and also keep in mind most of the SEO requirements: objective title, featured keyword, e.t.c.
Increasing your numbers of organic traffic does not require payment to search engines, only the production of extremely qualified articles and that bring to the public all the answers that it needs.
Unlike organic traffic, the payment comes down to every form of promotion that needs to be paid to attract a greater number of hits.
Generally, these ads are paid to search engines, as it works with Google AdWords, for example. In this ad, your content gets a greater prominence, regardless of rank. That is, your post will appear more often and in positions with greater visibility.
Another source of paid traffic is social networks. Sponsored ads appear more frequently to users and reach a far higher number than their followers.
You may be wondering: Is it worth investing in paid traffic? Is he really going to give me a sizeable result? The answer is yes, but it needs to be used wisely.
It is best if you work paid traffic next to organic traffic. Quality content geared towards organic traffic can win over and re-loyal visitors who arrived there from paid traffic. In addition to expanding the presence of your brand in search engines and networks.
A little different from the types I presented earlier, viral traffic comes from online generators.
You register your site on one of the various viral traffic generators out there, and it makes the whole service attract more clicks to your site.
Some are commanded by bots and generate empty visits, which only increase the numbers even without any kind of interaction. However, others bring real visitors to your site and can make the release a little more interesting.
This type of measure is suitable for new sites that do not yet have large numbers of visits or have not yet invested in another marketing strategy since the visits serve more to spread and viralize the brand name than to accomplish some reading of content or purchase of the product. Please check out the site for more information.